Foot & Soccer Soccer Match Reports, Football News
July 17 – Greece’s AEK Athens has signed a one-year sponsorship with British designer brand Lyle & Scott who will supply the Greek club with official clothing for the 2024/2025 season.
“AEK announces the start of the collaboration with the iconic fashion brand Lyle & Scott, which will be the team’s Official Supplier of Civil Clothing for the 2024-2025 season” said the Greek club in a statement.
“Founded in 1874 in Great Britain, Lyle & Scott with its characteristic golden eagle mark stands out for its unparalleled combination of classic aesthetics with a modern sense of fashion, and this year it turns 150 years old.
“Through the cooperation, PAE AEK will fully cover all the needs of its athletes and executives in official clothing, while there will also be a series of privileges for the team’s fans.”
Charalambos Charalambous, CEO of Londou Fashion Group, official distributor of Lyle & Scott in Greece and Cyprus, said: “The collaboration with PAE AEK represents our dedication to the world of sports and the mutual effort with Lyle & Scott to strengthen our relationship with football fans through the field of fashion”.
AEK commercial director, Nikos Karaouzas added: “We welcome Lyle & Scott to our sponsorship family in a milestone year for both brands and we look forward to a long-term relationship with mutual benefits!”
Contact the writer of this story, Alexander Krassimirov, at moc.l1721218544labto1721218544ofdlr1721218544owedi1721218544sni@o1721218544fni1721218544
Source link : https://www.insideworldfootball.com/2024/07/17/aek-athens-bring-new-lyle-scott-dress-code/
Author : Paul Nicholson
Publish date : 2024-07-17 07:43:08
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