November 1 – EURO 2024 in Germany prioritised sustainability and social influence alongside delivering a stellar event. The UEFA EURO 2024 Environmental, Social, and Governance (ESG) Report, launched in Frankfurt on right this moment, highlights main strides in environmental and social accountability.
With a €29.6 million funding, UEFA carried out over 120 sustainability initiatives, reaching 95% of its pre-tournament targets. These efforts, aligned with the UN’s Sustainable Growth Targets, included waste discount, renewable vitality use, and neighborhood outreach, aiming to set a sustainable normal for large-scale occasions.
UEFA’s data-driven strategy underscored its dedication to transparency and measurable outcomes. The ESG Report particulars each the successes and challenges in integrating environmental and social contributions into the event’s framework.
Aleksander Čeferin, UEFA president, mentioned: “EURO 2024 was greater than only a sports activities occasion. By putting sustainability, inclusion, and integrity at its core, this event showcased the ability of soccer to encourage optimistic change for individuals and the atmosphere.”
Past the on-pitch motion, UEFA supported over 10,000 disabled followers with enhanced providers and tackling on-line and in-person abuse by means of partnerships with Meta, X, and TikTok.
Affordability was additionally prioritised, with 387,000 tickets priced at €30, whereas wholesome meals choices have been made accessible in any respect venues.
Initiatives just like the #FootbALL and 4R campaigns engaged 5.4 billion viewers globally, demonstrating how soccer can combine sustainability to create lasting optimistic influence.
DFB President Bernd Neuendorf added: “Sustainability was a key focus at EURO 2024, because of efforts from UEFA, native organisers, and our supportive followers. This success units a precedent for future occasions, together with our bid to host the 2029 UEFA Ladies’s Championship.”
For extra info, contact Harry Ewing at moc.l1730470712labto1730470712ofdlr1730470712owedi1730470712sni@g1730470712niwe.1730470712yrrah1730470712