LFP companions with WSC to extend and monetise digital content material output - Foot & Soccer*.*
LFP companions with WSC to extend and monetise digital content material output

LFP companions with WSC to extend and monetise digital content material output

November 5 – The Ligue de Soccer Professionnel (LFP) has entered a five-year partnership with WSC Sports activities to drive AI-powered content material automation for Ligue 1 McDonald’s, Ligue 2 BKT, and the Trophée des Champions. 

The partnership will streamline LFP’s content material manufacturing, enabling speedy creation, administration, and distribution of video content material to increase world fan engagement and generate new income streams.

WSC Sports activities’ AI-driven platform will analyse each match in real-time, automating content material creation throughout numerous codecs and side ratios for LFP’s web sites, apps, social channels, and worldwide broadcast companions. This permits LFP to achieve followers extra successfully with tailor-made, data-driven content material, boosting engagement by means of cellular and digital platforms.

Moreover, the partnership will digitise 20 years of archived Ligue 1 and a couple of footage, making it accessible in codecs suited to fashionable social and cellular platforms. This archival mission goals to interact youthful followers with historic moments tailored for vertical video.

For LFP, this collaboration with WSC Sports activities marks a step towards maximising digital belongings, bettering worldwide visibility, and leveraging AI to supply constant, high-quality content material that deepens fan loyalty whereas rising monetisation alternatives throughout digital and broadcast platforms.

“The LFP is opening a brand new chapter in its historical past as a part of the strategic plan that transforms the notion of our championships, delivers an expertise that meets and exceeds the expectations of present followers and new audiences, and ensures our soccer stays culturally related,” stated Ben Morel, CEO at LFP Media.

“Our digital content material technique is totally central to our broader goals, we’re subsequently thrilled to companion with WSC Sports activities, a confirmed pioneer on the subject of AI-tailored content material experiences. Their platform will propel our capability to supply and share extra content material on LFP channels and with our world broadcast companions for worldwide distribution.”

“It is a vastly vital partnership for WSC Sports activities and an thrilling time to be becoming a member of forces with the LFP to assist energy their transformation technique from a content material perspective. The LFP clearly recognises the necessity to present followers with the very best digital content material expertise to fulfill their ever-growing demand throughout all platforms,” stated Aviv Arnon, chief enterprise improvement officer and co-founder, WSC Sports activities.

“We’re delighted to be establishing AI-powered automated content material creation that may considerably scale the manufacturing and distribution of video content material for the league and its golf equipment. It will assist unlock the potential of the LFP’s competitions by increasing content material attain, rising fandom, and unlocking income alternatives,” Arnon completed.

Contact the author of this story, Harry Ewing, at moc.l1730767967labto1730767967ofdlr1730767967owedi1730767967sni@g1730767967niwe.1730767967yrrah1730767967

 

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