Foot & Soccer Soccer Match Reports, Football News
February 13 – Main League Soccer (MLS) have introduced a multi-year partnership with Century 21 Actual Property LLC, making the true property firm the ‘Official Actual Property Service Companion’ of MLS, the MLS All-Star recreation, and the MLS Cup.
The settlement will see Century 21 built-in into the nationwide broadcasts on MLS Season Move, in-stadium promotions, in addition to having a bodily presence at main MLS occasions. The partnership aligns with Century 21’s ‘Pleasure of Dwelling’ advertising and marketing push which they rolled out in November of final yr.
Tori Keichinger, Vice President, Head of Advertising at Century 21 Actual Property LLC stated: “One in every of our core missions as a model is to create impactful connections with the communities our brokers serve each day. This collaboration permits us to attach instantly with the various and passionate MLS fanbase to boost our model’s visibility and loyalty and additional solidify our place as America’s most revered and acknowledged actual property model.”
MSL SVP of Model Alliances, Greg Millard, commented on how the deal displays MLS’s continued development throughout the nation: “As we stay up for our thirtieth season, we’re thrilled to welcome Century 21 Actual Property to the Main League Soccer household. MLS is pushed by the unrivaled enthusiasm that fuels each recreation and each fan expertise, and along with the Century 21 model, we’ll have interaction with followers in ways in which instantly help its community of brokers throughout the nation.”
In one other enhance for the event of the sport, Century 21 will even change into the official companion of MLS NEXT Professional.
Because the league enters its thirtieth yr, the single-entity platform continues to see important development in attendance, merchandise gross sales, social media engagement and a rise in sponsorship income.
Contact the author of this story, Nick Webster, at moc.l1739405741labto1739405741ofdlr1739405741owedi1739405741sni@o1739405741fni1739405741
