Aston Villa lengthen Levy Eire hospitality partnership for 10 extra years

Aston Villa lengthen Levy Eire hospitality partnership for 10 extra years

March 13 – Aston Villa have introduced a serious 10-year extension to their partnership with Levy Eire, persevering with a collaboration that has already remodeled the hospitality and meals expertise at Villa Park.  

The prolonged settlement follows final summer time’s intensive redevelopment of Villa Park’s hospitality areas, which noticed the introduction of 1,300 new premium and normal admission plus seats. Levy performed a key position within the undertaking, spearheading a food-led redesign that modernised kitchen amenities and launched new menus geared toward elevating matchday eating.  

However the partnership isn’t nearly wonderful eating for followers. Levy’s affect extends to Bodymoor Heath, the place its vitamin and efficiency cooks are liable for fuelling Villa’s males’s, girls’s and academy squads. From the terraces to the coaching floor, the membership are doubling down on their dedication to high-quality, performance-driven catering.  

Expertise has additionally been a cornerstone of the collaboration, with Levy rolling out a collection of improvements at Villa Park, together with self-order items, frictionless kiosks and self-pour drink stations, lowering queues and enhancing the velocity of service.  

Sustainability has been on the agenda too, with seaweed-based biodegradable packaging launched throughout the stadium by Levy’s partnership with Notpla.  

Because the arrival of Chris Heck from the Philadelphia 76ers in 2023, Villa’s enterprise operations have taken an bold flip, with business development and fan expertise on the coronary heart of the membership’s technique.  

“We’re solely nearly as good as the corporate we preserve and we wish best-in-class partnerships,” mentioned Heck, Villa’s president of enterprise operations. “Our collaboration with Levy is precisely that – a real partnership with the most effective within the hospitality area. We’re extremely happy with what we achieved collectively in such a short while body final summer time and are excited to see what we will accomplish over time to come back. Innovation and enhancements will proceed throughout Villa Park to cement our standing as a world class venue.”  

Jon Davies, chief government officer of Levy UK + Eire, commented: “We’re delighted to increase our partnership with Aston Villa and proceed our journey in the direction of a extra sustainable future. This collaboration permits us to showcase our dedication to innovation in meals, know-how and sustainable practices, all whereas delivering distinctive experiences for the Villa fanbase.”  

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